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Researchers Propose Service Quality Index for AI Health Care Chatbots

February 26, 2026 By Julia Cipriano, MS, CMPP 4 min read
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Objective:

To develop a service quality index system for evaluating AI health care chatbots, adapted from the SERVQUAL framework.

Key Findings:
  • The finalized service quality index includes five primary indicators: assurance, reliability, human-likeness, tangibility, and responsiveness.
  • The index aims to enhance user experience, identify shortcomings, and promote continuous quality improvement in AI health care chatbots.
Interpretation:

The proposed index system prioritizes user needs and experiences, providing a structured approach to quantify the service quality of AI health care chatbots.

Limitations:
  • The study's findings are based on expert opinions and may require validation through field studies with actual users of AI health care chatbots.
Conclusion:

The index system offers practical value for stakeholders, enabling better assessment and monitoring of AI health care chatbots, with future research planned for its application in real-world settings.

ASCO AI in Oncology is published by Conexiant under a license arrangement with the American Society of Clinical Oncology, Inc. (ASCO®). The ideas and opinions expressed in ASCO AI in Oncology do not necessarily reflect those of Conexiant or ASCO. For more information, see Policies.

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